{"id":4,"date":"2012-02-02T07:54:17","date_gmt":"2012-02-02T07:54:17","guid":{"rendered":"http:\/\/blogs.abo.fi\/edge\/"},"modified":"2013-04-09T09:58:46","modified_gmt":"2013-04-09T09:58:46","slug":"research","status":"publish","type":"page","link":"https:\/\/blogs.abo.fi\/edge\/research\/","title":{"rendered":"RESEARCH"},"content":{"rendered":"<div><strong><em>EDGE research group focus on three research projects in 2012-2013:<\/em><\/strong><\/div> <div>1. Personal Media Day (PMD) = Consumers\u2019 change in Media Behavior (diary method, survey regarding mobile media consumption on tablets and smartphones)<br \/> 2. Disruptive Business Models (DBM) = Media firms\u2019 approach to find new sources of revenue and the process of open innovation (&#8216;MEDIANOMICS&#8217; &#8211; qualitative research based on interviews)<br \/> 3. Mobile Value Services (MVS) = new advertising solutions (Apps) combined with a personalized media experience (with named Corporate Partners)<\/div> <div><a href=\"http:\/\/blogs.abo.fi\/edge\/files\/Key-Drivers-of-Change-and-CEOs-Dilemma1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-168 alignleft\" src=\"http:\/\/blogs.abo.fi\/edge\/files\/Key-Drivers-of-Change-and-CEOs-Dilemma1-300x224.png\" alt=\"\" width=\"300\" height=\"224\" srcset=\"https:\/\/blogs.abo.fi\/edge\/files\/Key-Drivers-of-Change-and-CEOs-Dilemma1-300x224.png 300w, https:\/\/blogs.abo.fi\/edge\/files\/Key-Drivers-of-Change-and-CEOs-Dilemma1.png 1023w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/div> <div><em><strong>Key Drivers of Change &#8211; the CEO&#8217;s Dilemma: <\/strong><\/em>A major business paradigm shift is underway in the Media Industry, that seems obvious and our hypothesis is that the paradigm shift will take place in the next 2-5 years. The key drivers of change include behavioral as well as cost and technology related issues. The CEO\u2019s dilemma \u2013 and this goes for the whole Management Team including the Editors-in-Chief \u2013 is to manage the present, selectively forget the past and to create the future \u2013 all to make sure the business will remain profitable.<\/div> ","protected":false},"excerpt":{"rendered":"<p>EDGE research group focus on three research projects in 2012-2013: 1. Personal Media Day (PMD) = Consumers\u2019 change in Media Behavior (diary method, survey regarding mobile media consumption on tablets and smartphones) 2. Disruptive Business Models (DBM) = Media firms\u2019 approach to find new sources of revenue and the process of open innovation (&#8216;MEDIANOMICS&#8217; &#8211; [&hellip;]<\/p>\n","protected":false},"author":34,"featured_media":168,"parent":0,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-4","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/blogs.abo.fi\/edge\/wp-json\/wp\/v2\/pages\/4","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.abo.fi\/edge\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/blogs.abo.fi\/edge\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.abo.fi\/edge\/wp-json\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.abo.fi\/edge\/wp-json\/wp\/v2\/comments?post=4"}],"version-history":[{"count":16,"href":"https:\/\/blogs.abo.fi\/edge\/wp-json\/wp\/v2\/pages\/4\/revisions"}],"predecessor-version":[{"id":64,"href":"https:\/\/blogs.abo.fi\/edge\/wp-json\/wp\/v2\/pages\/4\/revisions\/64"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blogs.abo.fi\/edge\/wp-json\/wp\/v2\/media\/168"}],"wp:attachment":[{"href":"https:\/\/blogs.abo.fi\/edge\/wp-json\/wp\/v2\/media?parent=4"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}