EDGE

CUTTING EDGE MEDIA RESEARCH & EXPERTISE

Infographic: Start-ups yearn for print media coverage but won’t pay for it

Start-ups’ have a high need for all kinds of publicity and media coverage but they generally avoid paid advertising channels. Instead they focus on their own and earned channels. This is no surprise considering typical start-ups’ limited marketing budgets. Conversely, they still value traditional media coverage, especially newspaper coverage. Download your own copy of the […]

Tagged Åbo Akademi University, communication mix, EDGE, idean, infographic, Media, media coverage, start-up

Åbo Akademi University has renewed its web site

On 4 September, Åbo Akademi University launched its renewed web site. The layout of the new pages on www.abo.fi is more spacious and the navigation structure is clearer. The site consists of eight different sections: News and Facts, Admissions, Studies, Research, Departments, Library, For Staff, and Services. Students will find information related to subjects and […]

Tagged Åbo Akademi University



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